My Ideal Niche

6 Week Coaching Group

Do you find it hard to explain what you do as a coach?

Do you seem to attract clients who can’t pay what you want to charge?

Are you working hard but not seeing any results?

If you answered yes to any of those questions, you are not alone. Most “Life Coaches” and “Career Coaches” would have to agree.

Non-niched coaches often find themselves…
  • Working with clients they don’t enjoy
  • Spending too much time marketing and getting too few results
  • Stumbling for words when people ask what they do
  • Struggling to write compelling web copy or brochures
  • Discounting their services just to get clients
  • Unsure of where to find people to market to
  • Worrying that they may have to give up on their dream and get a ‘real’ job

The problem isn’t that there aren’t enough clients.

It’s that potential clients don’t see the value of coaching (at least not enough to spend hundreds of dollars on it.)

If this describes you, then it’s time to discover and define your ideal niche.

Coaches who work with their ideal niche…
  • Never struggle to explain what they do
  • Have a clear, crisp marketing message that attracts the clients they want at a price they’ll pay
  • Experience increased visibility and credibility
  • Easily develop emotionally-charged benefit-laden web copy and marketing materials that work
  • Stand out from other coaches by offering their own signature service
  • Have a memorable tagline to keep what they do “top of mind”
  • Get lots of referrals because others understand what they do
  • Get to work in their sweet spot day after day
  • Have clients who stay longer and achieve more


Choosing the right niche attracts a steady stream of eager clients who want what you have and are willing to pay for it!

My Ideal Niche

Who Is This For?

Christian coaches who are willing to invest 2-5 hours a week for 6 weeks so that they can create a strong marketing foundation that will benefit them for the rest of their coaching career.

Here’s What You Will Get

Three Instructional Sessions (on weeks 1, 3 and 5) providing the information, worksheets, niche research tools, fill-in-the-blank templates and structured weekly assignments to help you choose the niche that is right for you.

Three Feedback Sessions (on weeks 2, 4, and 6) so that you can ask questions, receive coaching and get expert advice throughout the program.

Private, Members-Only Group for mid-week encouragement, support and suggestions to keep you moving forward.

Incredible Suite of Materials giving you all the information and tools you need in bite-sized pieces to guide you every step of the way.

Session Recordings so that you never have to miss a group and can review as desired.

Here’s How it Works


Pre-Group Preparation

Discover a Niche You Love

One week before your group begins you will receive materials to help you begin to uncover your unique strengths and interests so you can discover a niche you will love.


Week 1

Researching Viable Niches

Understand the three essential components that MUST be present for a niche to be viable. Eliminate guesswork by learning how to carefully research potential niches for both accessibility and profitability.


Week 2 

Finding the Perfect Fit

With Kim and your peers acting as a marketing focus group, you will get feedback, suggestions and additional insight to help you narrow down your niche choices until you find the one that best fits you.


Week 3 

Getting Your Niche’s Attention

Learn further research methods to help you determine what problems people in your niche are trying to solve. Discover the one problem that your niche is already looking for a solution to and willing to spend money on.

Week 4 

Clearly Communicating What You Do

Unpack the findings of your research and begin creating a succinct and compelling tagline so that your niche market will be eagerly lining up to work with you.


Week 5

Craft a Compelling Signature Service Offering

Learn how to create, package and communicate who you serve and how you serve them into your own unique Signature Service offering. Identify the foundational pieces that will help you develop your compelling web copy, 30 second commercial, list of benefits, expert title and more.


Week 6 

Putting It All Together

Put all the pieces together so you can confidently communicate one consistent marketing message that will consistently bring your clients through your door.


When Does It Meet?

Next group begins soon. Email for dates.

If you want instant access, you can get this invaluable information immediately through the INSTANT My Ideal Niche Self-Study Learning & Action Program.


How Do I Sign-Up?

Being a highly interactive group there are a limited number of spots available. (I expect the group to fill quickly.)


Incredibly Low Price: Only $298.00.

Feel free to contact me if you have any questions: