Kim Avery Coaching

Build New Habits – Marketing Game ~ Day 10

by | 28 comments

Welcome to Day 10 of the 5-Minute Marketing Game.

It’s simple physics. If I try to add one more cube of ice to a full glass of sweet tea, the glass will overflow. There’s simply not room for one more thing until something else is removed.

Habit

Yet how many times do I try to cram one more thing into my already full and overflowing life? It simply can’t be done without some spillage along the way.

Many coaches try to add business building activities ON TOP of their over-crowded, over-busy lives. It’s no wonder that they don’t succeed. It’s too messy. Too costly. It just can’t be done.

Business building takes time. And while jump starting your coaching practice by marketing 5-minutes a day is useful and fun, the truth is that building a successful coaching practice is going to take a lot more time.

But that’s okay. You have the time. We all do.

I know, you can’t add anything else to your crazy-busy life. But you can remove some other things to put business building in its place.

Sure, it’s hard. These are tough decisions. We all wish we could do it all. The good news is that we can do what matters most.

Prayerfully consider the calling God has placed on your life. Has He called you to influence the world by being a coach? If so, He has a different plan for all those things you are going to have to let go.

Trust Him. Step out in faith. Be the coach He’s called you to be. The world needs what only you can give.

I’d love to hear your thoughts in the comment section below. What can you let go of to more fully embrace this calling on your life?

Don’t forget to post your daily marketing activity in the comment section below.

28 Comments

  1. MaryLou Caskey

    Ok Kim, where do I start with letting go.. How about for today, I let go of the idea that “Steady is Boring”..It can be very satisfying..but I that doesn’t mean to settle!

    • Kim Avery

      Sounds good. I like it.

  2. Gaëtane Lenain

    Today, I was still researching my niche and looking for inspiration for my business name. It’s not easy to know where to start though!

    • Kim Avery

      Choosing a business name is a big deal. I’m glad you are starting with research, that should help you know what will resonate with your niche.

  3. Nancy Bentz

    Thank you for today’s post, Kim. My five minutes – from which my marketing will hopefully benefit – was spent naming (out loud) how I’m feeling this morning (discouraged), followed by returning my heart right back to recalling the calling of God. Hasn’t changed the circumstances (yet) but peace is present. Now I do the next thing in front of me in this place to where He has brought me thus far.

    • Kim Avery

      That’s beautiful, Nancy. Thanks for sharing. I’m praying that God will encourage your heart as you continue to obey Him in faith.

  4. Monique Amado

    I addressed a very similar topic with my coach today (I’m barter coaching with a previous student with PCCI so that we both get practice “and” coaching at the same time). I have some literally life or death things going on in my family right now and trying to balance everything has been really getting to me. I’m letting go of trying to do too many things at once, or setting myself goals that end up overwhelming me from realizing I can’t do them all at the same time. With my coach today, I was able to narrow things down so that one thing came to the surface that needs to get done first–finishing getting my second children’s book set up on Amazon so that I can fully focus on coaching classes and the Get Clients Now group as of next week. I set a time when I need to have it done by, and narrowing it down like that, helped lift a weight off my shoulders.

    For today’s 5MM I posted a thought-provoking, inspiring meme on coaching fb account. Also posted link to my website on fb for classmates I’m reconnecting with to have a look at and see if anything connects with them that they might want coaching for.

    • Kim Avery

      That all sounds wonderful, Monique. I’m praying that God will give you wisdom and peace as you seek to honor Him with your time and gifts.

  5. Kristie Farnworth

    I love this post and so agree with it! The challenge is definitely selecting what to let go which needs to be prayerfully done.

    Today I worked on the design of my business cards. So fun!

    • Kim Avery

      Way to go, Kristie. I can’t wait to see those business cards.

  6. Deborah Haddix

    Kim, This is something I have certainly struggled with. My husband used to tease that I had the initials “E Z” carved in my forehead because I felt that if asked, I needed to say, “Yes!” Then God began to lead me down this path toward coaching which added so much more to my plate than I ever imagined. The one thing I have implemented recently to try and help me “let go” is the mantra: “If it’s not a definite YES, it’s a NO.” Funny– I just posted this on my FB page this morning prior to reading your blog today.

    Today I worked on a blog post and spent some time straightening/organizing my work area.

    • Kim Avery

      Good for you, Deborah. I know that God will bless your focus and dedication.

  7. Jill Geers

    Great post today Kim! Something I need to seriously think over. Thank you!

    Today I worked on my website and enjoyed another section from your powerful public speaking for coaches.

    • Kim Avery

      Awesome. Keep up the great work.

  8. Rayna

    I am so thankful that God has clearly called me to serve my dad at this time in my life. I do not worry about guilt over not doing more. I am thankful for the clients I have and for the opportunity to build slowly. I am enjoying helping people learn to know, like and trust me in this period of waiting. There are many things I think of that I know I can not do in this season of life. That is ok. It is only a season and one day I will have to wait to be with my daddy but that is not today. Today I am to care for him and love him for who he is, a wonderful man who invested his life in me. I will keep being thankful in this time and doing what I can to grow my business as I can.

    Today I spent some time with a dear coach friend looking at my website and talking about possible tweaks. Sweet time of fellowship and helpful suggestions which I am thankful for!

    • Kim Avery

      Beautiful! I’m thankful that you have this time with your dad, too.

  9. Cindy Taylor

    Such good thoughts. Indeed, we can’t do it all…even if we think we can! AND we are not indispensable…if God wants us to do something new, He will find someone to do the old things!
    Today, for marketing, I spent the day at a conference for Women in Business! It was an opportunity to get to know others in business in my area and make excellent connections. God is leading!

    • Kim Avery

      That sounds like fun. I’m glad you were able to go and to make some connections.

  10. Jeanette Engel

    Nurturing relationships are one of my top values and it takes time. I sometimes have to let go of other things to have coffee with someone. Had a wonderful coffee with a new friend and she became interested in jointing my new coaching group starting soon!

  11. Jim Hamilton

    Hi Kim,
    My activity for today was to find another coach in my niche and find what he or she is doing. We have continued our Peer Coaching group from the PCCI Essentials Class, and I keep in touch with them weekly. We share with each other what we have accomplished the past week and hold one another accountable for progress on our goals.

    • Kim Avery

      Good work, Jim. Keeping up with others is a huge encourager.

  12. Kristie Farnworth

    Today I had new photos taken for marketing purposes. 227 of them! Now to choose the right one! 🙂

    • Kim Avery

      Good for you. I can’t wait to see the one you choose for your profile pic.

  13. Kerry

    I know it’s late, but I so wanted to respond to this post… I just made a phone call and informed my state Women’s Ministry director that I’ll be stepping out of my position as a sectional representative after our big event in April. While I enjoy the connections with women this position has afforded me, I don’t enjoy the administrative tasks involved with hosting two large events each year and the time commitment it entails. I’ve made a commitment to God and myself this year to put the necessary effort into growing my business which means saying “no” to some things I enjoy so that I can say “yes” to even better things. While I will miss being a part of this team of women, I have established myself as an effective speaker and have begun to get speaking requests as a result of the work I’ve done while on this team.

    • Kim Avery

      Yay! I know that was probably hard to do, but I know that God will bless your focus and commitment to this important work of coaching. Congratulations, Kerry!

  14. Marcia Albrecht

    Attended and took notes on 2hour seminar ipin Linkedin

  15. Linda Goldfarb

    Letting go of my… taking a deep breath… women’s ministry position to go full time coaching.
    I’m writing a list of current friends, business owners, fellow speakers who can kick start my coaching through their positions and connections. Creating a circle of collaborators.

    • Kim Avery

      This is a courageous move, Linda. Congratulations. It’s going to be an exciting change!